KARACHI: Zindigi, powered by JS Bank, has partnered with Mercantile, Apple’s authorised distributor in Pakistan, to bring the iPhone 18 Pro series to its digital platform.

The collaboration allows Zindigi customers to explore and purchase the latest iPhone models through the Zindigi App.

Customers can place their orders through the app and have the devices delivered directly to their homes.

The initiative expands Zindigi’s digital ecosystem beyond traditional banking services.

iPhone 18 Pro Available Through Zindigi

The partnership brings the iPhone purchase journey into Zindigi’s app-based ecosystem.

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Customers can discover the iPhone 18 Pro series, place orders and complete the purchase process digitally.

Mercantile currently lists the iPhone 18 Pro with storage options ranging from 256GB to 2TB. The distributor also says Apple products purchased through Mercantile come with a 12-month official Apple warranty.

Mercantile describes itself as Apple’s authorised distributor in Pakistan and has an established network of retailers across the country.

Zindigi Expands Digital Lifestyle Services

The collaboration is part of Zindigi’s broader effort to develop its app into a digital lifestyle platform.

Zindigi already offers services beyond basic banking, including payments, mobile loads, mutual funds and other financial products.

Its Z-Mall service also allows users to shop for selected fashion, technology, wellness and lifestyle products within the Zindigi App.

The iPhone partnership adds another technology-focused offering to that ecosystem.

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The new service combines digital banking with an in-app shopping experience.

Customers can access the iPhone purchase journey from within the Zindigi platform instead of navigating a separate shopping process.

The companies said the collaboration aims to make access to the latest Apple technology more convenient for digitally active consumers.

For Zindigi, the initiative also supports its wider strategy of connecting financial services with products and experiences used in everyday life.

For Mercantile, the partnership creates another digital channel for reaching customers seeking officially distributed Apple products in Pakistan.

The collaboration brings the purchase of the iPhone 18 Pro series closer to consumers through a few taps within the Zindigi ecosystem.